In Summary
  • World Cup viewing area projected to host 10,000 fans daily
  • Visitors will be treated to live entertainment with state-of-the-art immersive technology and breath-taking skyline views
  • Event  will further reinforce Dubai’s position as an international events hub
Image: Dubai Tourism secretariat

Dubai has been chosen as one of six cities globally to host an official FIFA Fan Festival.  The BudX FIFA Fan Festival will be hosted at the World Cup viewing area projected to host 10,000 fans daily with every minute of every game of this year’s FIFA World Cup, on custom-designed gigantic 330sqm screens, featuring cutting-edge 4D audio; at the iconic  Dubai Harbor.

“As momentum accelerates ahead of the region’s first FIFA World Cup in Qatar, Dubai is privileged to be chosen as one of six cities globally to host an official FIFA Fan Festival. As we gear up to welcome football fans and sports enthusiasts, this FIFA-endorsed event at Dubai Harbour will further reinforce Dubai’s position as an international events hub and serve as a catalyst to the growth of sports tourism in line with the vision of His Highness, Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister and Ruler of Dubai, to make Dubai the most visited city and the best place in the world to live and work” said Ahmed Al Khaja, CEO, Dubai Festivals and Retail Establishment

Visitors will be treated to live entertainment with state-of-the-art immersive technology and breath-taking skyline views, in association with AB InBev and its flagship brand Budweiser

This vibrant entertainment space has been designed to capture the imagination of the public, transforming Dubai Harbour into an extraordinary luxury football and entertainment experience from the 20th of November until the 18th of December

Additionally several local and international live acts and DJs will take to the stage  between matches and after the final game of the day, with plenty of games and activities on hand as well, including some exclusive Adidas entertainment.

With over 20 public viewing places and major fan zones, footie takeovers, al-fresco events, music, sports festivals, and mega screens, Dubai is well set up for fans to watch the games.

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