Nile Breweries “Be a Millionaire” Returns with Season 2

In Summary
  • Nile Breweries Limited(NBL), Uganda’s beer market leader,launched Season two of its annual entrepreneurship campaign, “Be A Millionaire."
  • The season two is themed the “Last Man Standing”,
#NBLBeAMillionaire Launch at the Nile Breweries Limited Head Offices.
Image: Nicholas Bamulanzeki

Nile Breweries Limited(NBL), in partnership with Capital Radio has unveiled Season 2 of its annual entrepreneurship campaign, “Be A Millionaire.”

According to Onapito Ekomoroit, the Nile breweries director legal and corporate affairs has noted that  UGX100M has been  earmarked as prize money, with participants winning at both regional competition and the national grand finale.

The season II themed the “Last Man Standing”, returns with couple of twists in a game show format, while maintaining the core objective of supporting businesses with both financial injection and knowledge transfer.

The nationwide five-weeks campaign aimed at sharpening the businesses and aspiring youth entrepreneurs, will traverse five regions (North, West, Central, East and South West) culminating into the national finale.

The initiative is aimed at boosting businesses amid the prevailing global economic downturn.

"It takes more than just finances to successfully run business, so NBL partnered with Enterprise Uganda to offer relevant training and mentoring to all the participants". Onapito added.

For his part,Charles Ocici, the Executive Director, Enterprise Uganda noted that at Enterprise Uganda they believe in resources beyond money, and that’s the person.

We come in with the right mindset training and then the power of entrepreneurship is stimulated,” he said.

We want every person that is going to participate  to experience this, to become a millionaire. But there's no way you can become a millionaire until you tick these two boxes. Sell a solution that meets a customer's expectations. Secondly, you are not the only one going to provide that solution. Be ready to compete with people of all kinds of capabilities,” he cautioned.

To enter the competition, any entrepreneur aged 18-35years,  is required to submit a well written business plan, as per guidelines and upload this on the Nile Breweries website. The business must already have its products or services on the market.

Beatrice Atyang a sales and Marketing Executive At Capital Radio
Image: Nicholas Bamulanzeki

On her part, Beatrice Atyang, sales and marketing executive at capital radio noted that as Capital Radio 2015 Limited, they are excited to partner with Nile breweries to offer opportunities to business men and women especially those in their youthful age as this will help many to build business empires.

She noted that ,The regional competitions will be broad cast live on partner media, Capital FM every Saturday at 3pm.

Some of the benchmarks the entries will be examined on include; the problem a particular business seeks to solve in the community.

Enterprise Uganda will facilitate the selection of the winners and also mentor them so that they take off.

During the launch at Nile breweries head office in Luzira, members of media fraternity were granted an opportunity to win cash money prizes by participating in a quiz.

Among winners who walked away with a smile was Charles Kizindo a Luganda News anchor at capital Fm, Nicolus O'Neal photojournalist at the new vision, Julius Ssenyimba journalist attached to Kampala sun, Micheal Ssebalulu News anchor at Akaboozi-Kubiri, Kevin Ajuna social media manager at capital fm among others

The Process

Participants will have an opportunity to win cash prizes right from the regional stage to the national stage.

Phase 1- First cut-

Verification of entries. Top 10 participants will be chosen from each region

Phase 2-Boot Camp

50 participants from the five regions will gather for a boot camp in Kampala. They will be trained on business basics by Enterprise Uganda. The first quiz challenge will take place. Top 5 will be chosen per region. 

Phase 3- Regional face off

Five participants, each from a different region, will face off every week, for 5 weeks in a quiz gameshow. Twenty five ( 25) contestants will be on the spot in the weekly quiz battles.

 The weekly battle will be showcased on Capital FM channels and socials, NBL socials.  Shs5m will be at stake weekly, with each participant winning from the bounty as per their performance. Each correct quiz answer will be worth some cash.  The weekly winner will constitute the top 5 contestants for the national grand finale.

Phase 4- National face off Grand Finale-

The top 5 will face off in the national contest, to be the last man standing; with UGX. 100 M up for grabs.